CHANEL Gabrielle small shoulder bag in black and beige at BRAND GET — one of one, priced for resale

Live Selling Vintage Luxury from Japan: A Sourcing Guide for Overseas Live Sellers

Live selling runs on two things: stock your viewers have not seen before, and trust that what you show them is real. Japan is where the world's live sellers come for both — the deepest pool of honestly graded, pre-owned luxury anywhere, sold by licensed dealers under some of the strictest anti-counterfeit rules in the world.

This guide is for overseas live sellers — on TikTok, Facebook, Instagram, Whatnot or your own channel — who source in Japan or want to. It explains how to work with BRAND GET: stream from our showroom, buy remotely at wholesale prices, or have us hunt specific pieces for your next session.

Why live sellers source in Japan

  • Depth of stock. Japan's resale market is decades deep. Models, colours and vintages that appear once a year elsewhere surface here every week.
  • Honest grading. Japanese dealers grade condition conservatively and photograph the flaws. What you show your viewers is what your buyer receives — which is why return rates on Japan-sourced stock stay low.
  • Licensed, traceable supply. Dealers operate under police-issued secondhand dealer licences. BRAND GET's licence is issued by the Kanagawa Prefectural Public Safety Commission, No. 451390019663.
  • Prices that leave you a margin. You are buying in the source market, before the stock passes through two or three more sets of hands.

Three ways to work with us

1. Stream live from our showroom

Our Yokohama showroom (Tsurumi Ward) is open to trade buyers by appointment — and live sellers are welcome to stream their session. Book a slot online, bring your phone and tripod, and sell directly from our shelves: hundreds of pieces in front of you, every one priced for resale.

Sessions run 13:00–17:00 and 18:00–22:00 — four hours, long enough for a full live — and can be booked up to 120 days ahead, so you can plan a Japan trip around your streaming schedule. When a viewer claims a piece, we set it aside; at the end of the session we invoice what sold, you pay, and you either take the pieces with you or we ship them to you or directly onward.

Book a showroom visit

2. Buy remotely, sell from home

Most of our live sellers never come to Japan. Our wholesale collection is online around the clock, with a price lookup for every piece in the store: see the wholesale price, condition rank and availability before you commit. New stock is added regularly, and listed pieces can be ordered directly at the wholesale price shown. Message us on Instagram (@vintage_brands_japan) for trade access and we will get you set up.

3. Tell us what your viewers ask for

If your audience keeps requesting a model we do not currently have, use our sourcing service: send us photos, the condition you need and your budget, and our buyers look for it while they buy for the store. Sellers who run themed lives — all Chanel, all vintage LV, under-a-price-point nights — use this to build a session in advance.

CHANEL Gabrielle small shoulder bag in black and beige at BRAND GET — one of one, priced for resale

Stock that works on live

  • One of one. Almost everything we sell is a single piece. "Only one available" on your stream is not a script — when it is gone, it is gone, and your regulars learn to claim fast.
  • Every price point. Accessories and small leather goods for warm-up sales, mid-range bags for the core of the session, and high-ticket Chanel and Hermès pieces for the finale.
  • Fresh arrivals, constantly. New pieces are added every week, so a weekly or twice-weekly show never repeats itself.
  • Ranks your viewers can learn. Every piece carries our published condition rank (N, S, SA, A, AB, B) with detailed photos of corners, hardware and interior. Teach your audience the scale once — our condition rank guide explains it — and they will bid with confidence in every session after.

Trust is your conversion rate

The question that kills a live sale is "is it real?" — asked in your comments, in front of everyone. Our stock answers it before it is asked:

  • Authentication certificates. Every retail purchase includes the item's certificate; for wholesale orders, an Entrupy certificate is available for any piece at ¥5,000, issued after your order and payment. Each certificate is tied to that exact item and can be verified online by its number — show it on camera, put the number in your listing, and let your buyers check it themselves. Here is how Entrupy authentication works.
  • A verifiable business. BRAND GET is an Entrupy Verified Business, listed in Entrupy's official directory, and a licensed Japanese secondhand dealer (licence above).
  • A 10x guarantee. If an item we sold is ever found inauthentic, we compensate up to 10 times the purchase price. That applies to wholesale purchases too — your buyers are covered by the same promise you are.
Sample Entrupy certificates of authenticity for pre-owned luxury bags

Prices, payment and shipping

  • No minimum order. Start with two or three pieces for your next live; scale when it works.
  • Wholesale prices as listed. The price you see in the wholesale collection is the price you pay for that piece — no membership, no points games.
  • Payment by bank transfer, Wise or PayPal (PayPal orders carry a 5% fee; a ¥2,000 receiving fee applies to bank transfers).
  • Shipping by DHL Express from Japan or Hong Kong, fully tracked. Shipping is free on orders of 5 or more pieces totalling ¥500,000 or more; below that, we quote by the size and weight of what you picked. Import duties are the buyer's responsibility — our shipping and import duties guide explains exactly how that works country by country.
CHANEL terry cloth beach tote set at BRAND GET — fresh arrivals are added every week

How a showroom live session works

  1. Book your slot on the visit appointment page — 13:00–17:00 or 18:00–22:00, up to 120 days ahead.
  2. Tell us you are coming to stream (a DM is fine) and which brands your audience buys, so we can point you to the right shelves first.
  3. Arrive and set up. Your phone, your tripod, our stock.
  4. Stream and pick. Claimed pieces are set aside as you go; nothing is sold from under you during your session.
  5. Invoice, pay, done. We invoice the pieces you confirmed, you pay by transfer, Wise or PayPal, and you take them with you or we ship them by DHL.

For live sellers — frequently asked questions

Can I really stream from your showroom?

Yes. Live selling is welcome during booked showroom sessions — that is what the four-hour slots are for. Book ahead, because slots are limited to one booking per session.

Do I need a Japanese secondhand dealer licence to buy from you?

No. You are buying from a licensed Japanese dealer for resale in your own country. You do not need a Japanese licence to purchase and export; your own country's business and tax rules for your shop are yours to handle.

Is there a minimum order?

No minimum. A single bag at the listed wholesale price is fine, in the showroom or online.

Can I check stock and prices before my trip?

Yes. The wholesale collection and price lookup are online — message us on Instagram for trade access, browse from home, and arrive with a shortlist.

Which platforms can I stream on?

Any of them — TikTok, Facebook, Instagram, Whatnot, or your own store's channel. We do not restrict where you sell.

I can't come to Japan. Can I still work with you?

Yes — most of our live sellers order remotely and receive stock by DHL. The showroom is an option, not a requirement.

Ready when you are: book a showroom session, browse the wholesale collection, or DM us on Instagram at @vintage_brands_japan and tell us what your viewers are hunting.

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